I have completed my first project for classes. I am happy with the result and happy that I stepped out of my comfort zone to complete the project. I can give you a quick rundown of what I did for the project...
This project is was in response to a reading I completed by Walter Benjamins. His writing from the 1930's concerned with mechanical reproduction and how reproduction of art damages the original aura of the work. Embracing this sentiment I worked to create a link between Benjamins' thoughts and my own. I drew upon the subject of capitalist consumption as a topic as I tend to think of consumption as a term relevant to how people come to define themselves and their 'aura'.
With the extension of the text made, I was able to further evolve my ideas of what consumption represents. I wanted to show how even though we all live in a shared world of consumption that we often times find ourselves consuming too much of what we don't need. I wanted to remind society that consumption can be a good thing and what we derive from consumption can also be well intended.
I then set out to figure on a platform for which I could share my ideas. I drew links between the word 'consumption' and it's ability to represent an intimate situation where people literally ingest goods which physically come to sustain and support themselves, namely food. I worked to craft food as representation of ambiguous terms which I tend to believe every person retains within their character, but often allow these characteristics to be hidden from their daily lives. Terms such as: Valued, Respected, Loved, etc would be messages I would attempt to share with the public, to encourage them that they are not forgotten in the masses of society, but rather they are individuals who posses these traits.
I set about baking, slicing and dicing food shortly after deciding on my grounds for communication. I baked the terms I wanted to share with people and would later attempt to have people 'consume' these words.
Here I've placed some of the words that I was able to document. I've also attached a video of myself as I walk up to complete strangers and attempt to convey what I was working on and get them to participate in my little project.
I hope this makes sense, I will attempt to repost my thoughts after I have had time to properly document and summarize my project. Oh, and just so you know, I received a perfect score on my project (but that might have had something to do with the fact that I made cookies for my class with the left over cookie dough I used for one of the works).